We're a small label based in Munich – our primary purpose is to contribute our share to make shopping a little more conscious.

hello'ben is a team of people sharing the love for nice stuff. We also share the idea of doing our part to improve some conditions we all live with. It's not a missionary vision, rather the awareness that the way we live our lives has a bunch of negative consequences. We are far from being perfect, and we all do hedonistic stuff we love. Nevertheless, we believe, if everybody works for a little change, the effect might be huge. In our perception, "ben" is an attitude, a characteristic, and a lifestyle altogether. That's why we called ourselves hello ben, a little reminder to be nice to others and add a bit of consciousness.

We love beautiful things, but the pleasure of shopping was haunted by remorse or compromises regarding style and quality within recent years. So the idea popped up, to create something new, something you can buy with a good conscience, something that is aesthetic without a compromise, something that is produced without greater harm but with great value for all who are part of the process and something our friends would wear. Having that in mind, we pooled our strengths and started to figure out who hello'ben is going to be.

An idea is uniting us, but as professionals, we share different backgrounds, enabling us to see the whole picture and assess distinct perspectives. Apart from creatives minds in Munich, we have experienced hands in Jahnsdorf and fabric suppliers in the U.K. and Denmark, providing us fabrics, craftsmanship, and sewing skills.

This was our story so far; we hope we can add many more chapters soon and have the hello ben universe growing slowly...

One more thing to add, we would like you to tie you in, in our story. We aim for transparency in production and our way of growing into a 100% sustainable, resource-saving, and craftmanship-appreciating company.

As we are still in the fledgling state, our potentialities are still a bit limited. Nevertheless, we are continually working to improve our production process and create more transparency.

The fabrics we use are sought from external companies, working as sustainable as they can. However, one of our future objectives is to produce our own fabrics and have full control over fibers sourcing, dyeing, weaving, and finishing.

We'd like to keep you posted on our journey, so please stay tuned and follow our news section to hear about our baby steps towards 100% fashion consciousness.